Australian-born Alex Zaccaria is the Co-Founder and CEO of Linktree—the category-creating tech company that enables brands, creators, artists and businesses to connect and express their entire digital presence. Valued at $1.3bn USD, Linktree has over 1.8bn monthly visitors and 50 million users globally, including POTUS, Olivia Rodrigo, HBO and Tiktok. As a major player in the creator economy driving nearly 2% of all traffic to Amazon, Linktree has now expanded into social commerce enabling creators to further monetize their audience.